Hi there! I am a multidisciplinary designer specialized in research, service design, UX and creative problem-solving.

My background as an advertising creative has allowed me to have a more strategic and creative vision. I worked as an Art director for eleven years in the best advertising agencies in Spain (DDB, Contrapunto BBDO, TBWA, Leo Burnett…). I have been involved in the creation of wonderful projects for international brands such as Mercedes-Benz, BBVA, Loterías, FOX Films, CEPSA, Movistar, Volkswagen, etc., with which I have obtained multiple international awards. Before this, I worked for three years as a journalist. 

I focus my work on designing better service or product experiences through human-centered design.